BMW Reports 3.4% Decline in U.S. Sales for Q4 2025 Amid Weak EV Demand
BMW's U.S. sales dropped 3.4% in Q4 2025, with a significant 45.5% decline in battery-electric vehicle sales. The company noted a shift in consumer preference towards plug-in hybrids.
Insights:
Bayerische Motoren Werke AG reported a 3.4% decline in its U.S. sales for the fourth quarter of 2025, selling 113,512 vehicles compared to 117,506 in the same period the previous year. This downturn was largely driven by a sharp 45.5% decrease in battery-electric vehicle (BEV) sales and a 25.6% drop in plug-in hybrid (PHEV) sales, signaling a significant softening in electric vehicle (EV) demand in the United States 
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