Ford Reports 6% Sales Growth, Announces $19.5 Billion EV Writedown
Ford's 2025 sales grew by 6% to over 2.2 million units, driven by hybrid and Maverick truck sales. The company also announced a $19.5 billion writedown and a strategic retreat from electric vehicles.
Insights:
Ford Motor Company has reported a 6% increase in its annual sales for 2025, reaching a total of 2,204,124 units. This growth was primarily fueled by a surge in demand for hybrid vehicles, which saw a 22% increase to 228,072 units, and the popularity of the affordable Maverick truck, whose sales rose by 18% to 155,051 units. Despite these positive figures, Ford announced a significant $19.5 billion writedown and a strategic retreat from several electric vehicle models, marking a notable shift in its business strategy.
