Disney to Raise Prices on Disney+ and Hulu Plans
Disney is reportedly increasing prices on several streaming subscriptions including ad-free Disney+ and Hulu plans. Monthly fees for the services will rise by $2.50 starting this week. The company aims to drive revenue and improve profitability.
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WALT DISNEY CO will raise prices on ad-free streaming plans by $2.50 monthly, pushing its flagship Disney+ subscription to $21.49. The adjustment follows industry-wide efforts by major streaming providers to offset rising content costs. The increases take effect following customer notifications beginning Wednesday evening.
