Apple cuts China App Store fees after regulatory pressure

Apple will cut China App Store fees from 30% to 25% starting Sunday. The move follows regulatory pressure and will save developers billions of yuan annually.

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Apple Inc. announced on Thursday that it will reduce the commission fees it collects from its App Store in mainland China, marking a significant victory for local developers. The decision follows sustained pressure from regulators in the United States tech giant's second-largest global market. Starting this Sunday, commission rates for in-app purchases and paid transactions will be lowered from 30% to 25%. Additionally, developers participating in small business and mini-app partner programs will see their fees reduced from 15% to 12%. Mini-apps are lightweight applications that run within larger platforms, such as those operated by TENCENT HOLDINGS LTD through its WeChat ecosystem.

A pedestrian uses a smartphone while walking past an Apple retail location in Shanghai. REUTERS/Aly Song
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