Tinder US Daily Active Users Return to Growth

Tinder saw US daily active users return to annual growth in October driven by artificial intelligence upgrades. Match Group CFO Steve Bailey noted improvements as the company invests in AI tools to boost engagement.

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FILE PHOTO: The dating app Tinder is shown on a mobile phone in this picture illustration taken September 1, 2020. REUTERS/Akhtar Soomro/Illustration/File Photo

Tinder's daily active users in the United States returned to annual growth in October, marking a key milestone for MATCH GROUP INC as artificial intelligence upgrades take hold. The rebound follows three and a half years of global declines driven by user fatigue. Investors are closely watching whether algorithmic fixes can reverse long-term engagement drops across the dating app sector.