Starbucks Reveals Winter Menu and Bearista Cup Return
Starbucks announced its winter holiday menu featuring new Tiramisu Velvet drinks and the return of the viral Bearista glass cold cup. The seasonal items launch on November fifth following recent store closures.
Insights:
Starbucks is bringing back its viral Bearista cup alongside a 2026 winter holiday menu debuting on November 5. The seasonal lineup follows recent store closures aimed at addressing underperformance across North America. Investors are watching to see if new merchandise and holiday flavors can revitalize retail traffic.
