Mr Price Targets Second Global Region After Europe Deal

Mr Price is eyeing a second offshore market as it closes its NKD Group deal. The retailer now targets one billion euros in annual European sales by 2030.

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The South Africa-based retailer Mr Price has announced its intention to potentially enter one additional international market following its current expansion into Europe. During an investor presentation on Tuesday, the clothing and homewares group clarified that while it is broadening its reach, it does not intend to establish a sprawling global footprint.

A customer with a shopping cart stands outside a Mr Price storefront at the Trade Route Mall in Lenasia, near Johannesburg, South Africa, in early 2023. REUTERS/Siphiwe Sibeko/File Photo
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