ProSieben Sells North American Studio71 to Fixated

ProSiebenSat.1 sold its North American Studio71 unit to U.S. firm Fixated on Monday. The move leads to a revised moderate revenue decline forecast for 2026.

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The German broadcasting group PROSIEBENSAT.1 MEDIA SE has completed the sale of its North American digital content and podcasting arm, Studio71 US, to the United States-based firm Fixated. The transaction, which was finalized on Monday, includes the entirety of the Studio71 brand and its subsidiaries within the region.

The corporate logo of ProSiebenSat.1 is displayed at its headquarters in Unterfoehring, near Munich, Germany, on November 5, 2020. Photo: REUTERS/Andreas Gebert