Netflix Names Peter Rice New Content Chief

Netflix has appointed former Disney executive Peter Rice as its new chief content officer, succeeding Bela Bajaria. Rice will take over content strategy later this month amid ongoing workforce reductions at the streaming giant.

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FILE PHOTO: A man stands next to a logo of Netflix during an event in Mumbai, India, February 29, 2024. REUTERS/Francis Mascarenhas/File Photo

Netflix appointed former Walt Disney executive Peter Rice as chief content officer, succeeding Bela Bajaria after her decade-long tenure. The leadership transition hits the streaming platform based in the United States amid a broader corporate restructuring.

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