Kroger Forecasts Muted Annual Sales Under New CEO Foran

Kroger expects 2026 sales growth of 1% to 2% as new CEO Greg Foran takes the helm. The forecast reflects cautious spending despite high hopes for leadership.

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The Kroger Co. issued a cautious outlook for its annual performance on Thursday, forecasting sales and profit figures that largely missed Wall Street expectations. This guidance represents the first strategic roadmap under new Chief Executive Officer Greg Foran, who is tasked with steering the supermarket chain through an unpredictable consumer environment in the United States.

The interior of a Kroger grocery store in Nashville, Tennessee, as seen in mid-2024. REUTERS/Kevin Wurm
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