Hyundai Raises Margin Target and Expands Hybrid Lineup

Hyundai Motor plans to launch over one hundred new vehicles globally by 2030 and expand its US hybrid lineup. The automaker aims to lift its operating profit margin above nine percent.

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Rear view of the 2025 Hyundai Tucson plug-in hybrid SUV at the New York International Auto Show Press Preview, in Manhattan, New York City, U.S., March 27, 2024. REUTERS/Brendan McDermid

HYUNDAI MOTOR CO aims to lift its operating profit margin above 9% by 2030, launching 100 global vehicles and expanding its hybrid lineup in the United States following a strategy update on Wednesday. The South Korean automaker is rolling out 58 models in North America to capture untapped segments. The product offensive targets white spaces representing 29% of global automotive sales.

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