France declares year of resistance against Shein and online retail giants
Minister Serge Papin vowed today to protect French retailers from unfair competition by Shein. New laws could soon allow the state to suspend online platforms.
Insights:
France 
FR has launched a coordinated policy and legal push in 2026, branded by Minister for Small and Medium-sized Businesses serge papin as a 'year of resistance' against Shein and other online retailers. The announcement, made today, February 5, 2026, cites unfair competition and recent incidents that have prompted legal action. The government is pursuing a suite of regulatory and legislative measures, including a court appeal and a proposed bill to allow the suspension of online platforms, which could significantly affect online marketplaces and physical retailers operating in France FR.
FR has launched a coordinated policy and legal push in 2026, branded by Minister for Small and Medium-sized Businesses serge papin as a 'year of resistance' against Shein and other online retailers. The announcement, made today, February 5, 2026, cites unfair competition and recent incidents that have prompted legal action. The government is pursuing a suite of regulatory and legislative measures, including a court appeal and a proposed bill to allow the suspension of online platforms, which could significantly affect online marketplaces and physical retailers operating in France FR.
