Ford Names Beverly Goodman New Chief of Staff
Ford Motor CEO Jim Farley has appointed Ford of Canada CEO Beverly Goodman as his new chief of staff. Goodman succeeds Awenate Cobbina, who was recently named CEO of Michigan Central.
Insights:
Ford Motor CEO Jim Farley tapped Beverly Goodman, current CEO of Ford of Canada, to serve as his new chief of staff starting December 1. Goodman replaces Awenate Cobbina, who moved to lead Michigan Central in August. The appointment comes as automakers navigate shifting cross-border supply chains and 25% vehicle tariffs between the United States and Canada.
