Shein Settles US FTC Probe for 100 Million

Chinese fast-fashion retailer Shein has agreed to pay 100 million dollars to resolve a US Federal Trade Commission investigation regarding delivery delays and customer complaints. The settlement adds to growing regulatory pressures facing the company across international markets.

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FILE PHOTO: A company logo for fashion brand Shein is seen on a pile of gift bags on its Christmas bus as part of a nationwide promotional tour in Liverpool, Britain, December 14, 2024. REUTERS/Phil Noble/File Photo

Fast-fashion retailer Shein agreed to pay $100 million to settle a United States Federal Trade Commission probe into delivery delays and customer complaints. The payout represents 44% of Shein's second-quarter profit amid mounting regulatory and tax scrutiny across global markets. The settlement follows shares plunging 22% from their September 1 listing price as regulatory pressures weigh on the company's valuation.

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