European Luxury Stocks Lose $350B Amid China Weakness

European luxury companies have lost $350 billion in market value this year as hopes for a sector rebound fade. Persistent weakness in China and disappointing sales from giants like LVMH continue to weigh heavily on shares.

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A Drip sneaker model by Gucci is displayed in a Gucci store in Paris, France, September 23, 2026. REUTERS/Abdul Saboor

European luxury firms lost $350 billion in combined market capitalization during the year leading up to an afternoon in October 2026, as a sector rebound stalled.

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