China May Rival Brazil in Chicken Markets

China could emerge as a major competitor to Brazil in global chicken meat markets within the next decade. Rabobank notes that surging domestic production is generating exportable surpluses.

Chickens for sale are pictured at a market in Rio de Janeiro, Brazil August 13, 2020. REUTERS/Ricardo Moraes

China could challenge Brazil in key poultry markets within a decade after turning into a net exporter in 2025, Rabobank said on a Thursday morning briefing. The shift comes as surging domestic production creates exportable surpluses of cuts like breast meat that local consumers rarely eat. The rise of Beijing as a poultry competitor threatens established export channels in the Middle East and Africa.

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