Beiersdorf Q3 Sales Miss Estimates

Beiersdorf reported a slight miss in third quarter sales as organic revenue fell 1.3 percent. The Nivea brand faced ongoing retail weakness, prompting shares to drop 3.8 percent.

Insights:
Nivea tins are pictured on a production line at the plant of German personal-care company Beiersdorf two days before the company's annual press conference in Hamburg, Germany February 25, 2025. REUTERS/Fabian Bimmer

Beiersdorf posted a 1.3% drop in organic sales during the third quarter, missing expectations as weakness persisted in Germany and across retail channels. The consumer goods maker fell short of the 1.2% decline anticipated by Vara consensus estimates. The dip follows a challenging period for the firm's core brands and softer demand from retailers.