EU regulators reject Apple request for tech rule exemption

European Union regulators denied Apple's request for an 18-month exemption from Digital Markets Act obligations following the company's decision to delay its Siri AI rollout. Officials stated that the tech giant failed to develop interoperability solutions that meet essential privacy standards.

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APPLE INC was denied an 18-month exemption from European Union tech rules on Tuesday midday, blocking the rollout of its upgraded Siri AI. The decision follows Apple claiming that Digital Markets Act (DMA) requirements compromise user privacy and security. Europe generated 27% of Apple total sales last fiscal year, making regulatory friction a major hurdle for regional AI adoption.

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