Abbott must face lawsuit over PediaSure growth claims
A federal judge ruled that Abbott Laboratories must defend against a proposed class-action lawsuit alleging it misled consumers about PediaSure's ability to increase height. The court found that marketing materials featuring giraffes and basketball players could lead buyers to believe the product was clinically proven to make children taller.
Abbott Laboratories must defend against a proposed class-action lawsuit after a federal judge ruled that marketing for its PediaSure Grow & Gain drinks could mislead consumers about height growth. U.S. District Judge Paul Engelmayer ruled on Thursday that visual cues on labels and in commercials could support a consumer belief that the product is clinically proven to make children taller. The decision allows claims of deceptive marketing to proceed to trial for the Abbott Park, Illinois-based company.
